01-30-2020, 06:17 PM
The main take-a-ways from this weeks blog post are to keep donation letters short (About a page), stick to the specifics, let the donor know exactly what you are looking for, spell out the benefits the donor will receive for a donation, and, arguably most important, make the letter personal. Being up front and honest is how you build trust. Check out the full post on donation letter tips (and the outline) on the Ultimate Donations blog.